Work

In early 2011, Lantronix had a new sales mandate: Sell more and spend less doing so. The answer? Move into ecommerce. Our first engagement involved assisting Lantronix in outlining what they needed out of the site: Not just revenue, but functionality, user experience, backend administration, and more. Requirements in hand, we worked together to choose the platform that best suited their expected volume and would offer the customizations we planned for. 15 weeks later, store.lantronix.com was born, and 90 days after that, the site was pumping out pure revenue.