Jaime Nacach

Inside the Elevator Contributor

Jaime Nacach's Recent Posts

Three Best Practices for Getting the Most Out of Your Marketing Efforts

Posted in Marketing by Jaime Nacach

Ever watched Any Given Sunday?

Jun 8, 2017

Repairing the Bridge Between Sales and Marketing Through Lead Generation

Posted in Marketing by Jaime Nacach

In the digital marketplace, the gross oversaturation of content is evident. With the volume of products and services being offered to consumers, consumers are becoming numb to the sales and marketing tactics that attempt to engage them.

May 8, 2017

Rebranding: New Year, New You

Posted in Branding by Jaime Nacach

The Internet is forever...

Feb 23, 2017

Consulting: How to Target Ideal Leads

Posted in Marketing by Jaime Nacach

If you are in the business of consulting, working with good clients is imperative. Consulting is so high touch, clients can, literally, make or break you. In order to have good clients, however, you first have to have good leads. But finding good leads can be difficult at times.

Jan 20, 2017

What Makes You So Special?: A Unique Selling Proposition

Posted in Marketing, Strategy by Jaime Nacach

The goal of all business owners is to essentially create either a product or service to sell to a growing client and customer base with the hopes of turning a profit and expanding geographically, through the employee base, or otherwise. Now, there are many different barriers-to-entry precluding the way to becoming a successful business. Most businesses will have to learn to face competition, unless they have an extremely niche profession like a “Steel Drum Tuner” or “Olympic Curling Coach”. In this blog I will lay out the basics of the Unique Selling Proposition and how to make yourself stand out amongst your competitors.

Jan 11, 2017

Marketing Automation: Meet Zapier, Your New Time-saving Superhero

Posted in Marketing, Strategy by Jaime Nacach

Since I first started learning about marketing, sales, and the entire world of online commerce, I was fascinated by the idea of being able to use the computer to help me save time on as many tasks as possible. At my first real job, I was in charge of the marketing department (just me) of a small family owned business. Like most small businesses, I had a lot of challenges that needed solving, all within a super tight budget and no resources other than my own time.

Nov 16, 2016

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